How much is a Marco's Pizza franchise? $286,727 – $807,152 to open, per its disclosure filings
$286,727 – $807,152
Opening a Marco's Pizza franchise takes $286,727 – $807,152 all-in, per its franchise disclosure filings (data as of 2026-05). The initial franchise fee is $63,000 – $129,000. Ongoing, franchisees pay a royalty of 6% on sales plus an ad-fund contribution of up to 5%. To qualify, Marco's Pizza asks for $125,000 in liquid cash and a $400,000 net worth. Anything the filings do not state is marked "Not disclosed" below — never estimated.
Marco's Pizza cost table
| Verification mark | Cost item | Low | High | Range |
|---|---|---|---|---|
| Initial franchise feeOne-time, paid to the franchisor at signing | $63,000 | $129,000 | $63,000 to $129,000 | |
| Initial investment (all-in)FDD Item 7-derived range: build-out, equipment, opening costs | $286,727 | $807,152 | $286,727 to $807,152 | |
| Net worth requiredFranchisor's stated qualification minimum | $400,000 | $400,000 | $400,000 | |
| Liquid cash requiredFranchisor's stated qualification minimum | $125,000 | $125,000 | $125,000 | |
| Cash to open (all-in range) | $286,727 | $807,152 | $286,727 to $807,152 |
| RoyaltyOngoing, % of sales | 6% |
|---|---|
| Ad fundOngoing, % of sales | Up to 5% |
| Initial termLength of the first franchise agreement | Not disclosed |
What's in that number — and what isn't
The $286,727 – $807,152 range is derived from Marco's Pizza's filed initial-investment disclosure (FDD Item 7 class): build-out, equipment, and opening costs as the franchisor stated them. Your market's real estate, labor, and build-out prices can land you outside it.
Not in the opening number: the ongoing royalty of 6% on sales, the ad-fund contribution of up to 5%, and your operating losses while the unit ramps. Every figure marked "Not disclosed" above is a gap in the filings, not a zero.
How Marco's Pizza's cost compares
A dollar figure means more with a yardstick. Here is where Marco's Pizza's disclosed cost sits against the Food & Beverage category:
- Minimum startup cost of $286,727 — about in line with the Food & Beverage median of $282,500.
- Initial franchise fee of $63,000 — about 1.8× the Food & Beverage median of $35,000.
Category medians are computed from the Food & Beverage brands in our data that disclosed each figure — a benchmark for scale, not a quality judgment. See all Food & Beverage franchises
What about earnings?
We don't publish per-brand earnings figures — for Marco's Pizza or anyone else. The only primary source is Item 19 of the brand's own franchise disclosure document (FDD), and no law requires a franchisor to publish one, so the "average owner income" numbers circulating elsewhere are usually unsourced or survivorship-biased. Ask Marco's Pizza for its current FDD and read Item 19 yourself — and if there is no Item 19, that silence is information too.
What is the Marco's Pizza franchise fee?
$63,000 – $129,000, one-time, per disclosure filings as of 2026-05.
What ongoing fees does Marco's Pizza charge?
A royalty of 6% on sales plus an ad-fund contribution of up to 5%, per disclosure filings as of 2026-05.
How much money do you need to qualify for a Marco's Pizza franchise?
Marco's Pizza's filings ask for $125,000 in liquid cash and a $400,000 minimum net worth (as of 2026-05). Capital figures are the franchisor's stated minimums, not our advice.