Pritikin-certified ICR franchise: cost, fees & unit track record
Opening a Pritikin-certified ICR franchise takes $5,709 – $46,709 all-in, per its franchise disclosure filings (data as of 2026-05). The initial franchise fee is not disclosed in the filings we cover. Ongoing, franchisees pay a royalty of 18% on sales. Anything the filings do not state is marked "Not disclosed" below — never estimated.
Pritikin-certified ICR franchise costs and fees
| Verification mark | Cost item | Low | High | Range |
|---|---|---|---|---|
| Initial franchise feeOne-time, paid to the franchisor at signing | Not disclosed1 | Not disclosed1 | ||
| Initial investment (all-in)FDD Item 7-derived range: build-out, equipment, opening costs | $5,709 | $46,709 | $5,709 to $46,709 | |
| Net worth requiredFranchisor's stated qualification minimum | Not disclosed1 | Not disclosed1 | ||
| Liquid cash requiredFranchisor's stated qualification minimum | Not disclosed1 | Not disclosed1 | ||
| Cash to open (all-in range) | $5,709 | $46,709 | $5,709 to $46,709 | |
- 1 "Not disclosed" means Pritikin-certified ICR's filings do not state this figure. We publish the gap instead of estimating it.
| RoyaltyOngoing, % of sales | 18% |
|---|---|
| Ad fundOngoing, % of sales | Not disclosed |
| Initial termLength of the first franchise agreement | Not disclosed |
See the full Pritikin-certified ICR cost breakdown — what's in that number and what isn't
How Pritikin-certified ICR's cost compares
A dollar figure means more with a yardstick. Here is where Pritikin-certified ICR's disclosed cost sits against the Health & Fitness category:
- Minimum startup cost of $5,709 — about 97% below the Health & Fitness median of $184,861.
Category medians are computed from the Health & Fitness brands in our data that disclosed each figure — a benchmark for scale, not a quality judgment. See all Health & Fitness franchises
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How Pritikin-certified ICR's units have held up
Openings and closures from FDD Item 20-style unit history, 2013–2017: began the window at 0 units; 17 units opened, 0 closed, ending at 17 units.
What about earnings?
We don't publish per-brand earnings figures — for Pritikin-certified ICR or anyone else. The only primary source is Item 19 of the brand's own franchise disclosure document (FDD), and no law requires a franchisor to publish one, so the "average owner income" numbers circulating elsewhere are usually unsourced or survivorship-biased. Ask Pritikin-certified ICR for its current FDD and read Item 19 yourself — and if there is no Item 19, that silence is information too.
What this data can't tell you
Everything on this page comes from disclosure filings — fees, ranges, and unit counts. Four questions that matter just as much are not in any filing we can source, so we say so instead of guessing:
- The hours and the labor
- No dataset field says whether Pritikin-certified ICR is a manage-from-a-laptop business or a 60-hour week in disguise. Item 15 of the FDD states whether you're obligated to run the business personally, and Item 11 lists what the franchisor actually does for you — then ask current owners what their week looks like (validation calls), not the sales team.
- How hands-on the ownership really is
- "Semi-absentee" is a pitch, not a filing field. Treat any hands-off claim as unverified until it's consistent with Item 15 and with what multiple current franchisees tell you — what absentee ownership actually means.
- Your territory — whether it's protected, and whether it's open
- Two territory questions sit outside our data. Whether Pritikin-certified ICR grants a protected or exclusive area is set in Item 12 of the FDD and varies brand to brand — some grant none, and the carve-outs (online sales, national accounts) matter as much as the map. And filing data can't say what's open in your market this month; only Pritikin-certified ICR can confirm current availability. Ask both before you inquire, and get the answer in writing.
- What owners earn
- Covered honestly above: our dataset has no earnings fields, the only primary source is the brand's own Item 19, and here is how to read that evidence.
About the Pritikin-certified ICR franchise
Pritikin-certified ICR is a health & fitness franchisor with 17 units at the end of 2017 (FDD Item 20-style unit history). Between 2013 and 2017, it began the window at 0 units; its filings record 17 unit openings and 0 closures, ending at 17 units. Its parent company is Pritikin ICR LLC.
No franchise-related lawsuits reported in the disclosure data we hold (FDD Item 3, as of 2026-05) — an absence in our sources, not a guarantee; confirm against the brand's current FDD.
From the franchisor's materials
The program that is offered under this Disclosure Document is unusual in that it is intended prirriarily for existing hospitals and cardiology practices. Among the programs that'we and our affiliates have developed is our proprietary program that, incorporates the Pritikin: Principles into an 'intensive cardiac rehabilitation program. “ICR” program refers to a physician-supervised program that furnishes cardiac rehabilitation services more frequently and often in a more rigorous manner than in other cardiac rehabilitation programs. Our ICR program has been approved by federal Centers for Medicare & Medicaid Services (“CMS”) (an agency within the U.S. Department of Health & Human Services) for reimburserfient of up to 72 sessions provided to qualifying patients, based on the current ICR program requirements under Medicare Part B (we refer to Our ICR program as the “Pritikin Program”), CMS approval of the Pritikin Program was based on the data derived from patients who participated in the Pritikin Program provided in a residential setting at the Pritikin Longevity Center in Florida and a former location in California. Pritikin iProgram FDD PK 1:50184.3 (April 30,.2019) Rage2: Pi;itikin-2019;FOD'(7-) To further expand the reaGh; of the Pritjkin Prograrn, we also developed a program and system (the “System”) through which health care facilities and other centers (which may include rehabilitation and fitness centers with medical offices) that provide cardiac rehabilitation (each a “Provider”) to patients can convert their cardiac rehabilitation programs and becorne licensed and certified by us to offer and teach, a program to their IGR patients that complies with the requirements that we have established relating to the Pritikin Program (the “Pritikin-certified ICR Program”), and to use our Proprietary Marks (which are further described beiovy) in connection With these activities. At this time, We anticipate that most Providers will be hospitals, acute care facilities, or cardiology practices, although we may receive inquiries from other providers as well. As part of the Systerh, we will train a participating, Provider's key employees (“Named Professions”) and your personnel acting as yOur “Mental Health ProfessiOnar in the Pritikin Program and provide our certification once the Provider satisfies alf requirements to become certified by Us, to provide the Pritikin Program (this is referred to as,being “Pritikin-Gertified”). We also provide the Provider with access to resources useful to the Provider in implementing the Pritikin-certified ICR Program and in continuing to meet the requirements to be Pritikin-certified. Additional information regarding the training and certification process is provided in Items 8 and 11 of this disclosure document. Once a Provider is Pritikin-certified, we will provide it with our proprietary informational binders that its Named Professionals and ICR patients Will use.each time the Provider conducts the Pritikin Program for its patients. These are the “Administrative Resource'Binders” and the “Patient Resource Binders” (and the current fees for these Binders are listed in Items 5 and 6). We have also developed a proprietary series of best practices (“Best Practices”) to improve patient enrollment in and patient continuation with the Pritikin-certified iCR Program as may be prescribed by the patient's physician. Each Provider that uses the System is referred to as a Tritikin-ceirtified Provider”. Each Provider and its health care professionals retain full; control and independent judgment regarding all medical, pharmaceutiGai, professional and ethical aspects of their medical and related health care practices, including all individual patients and their treatments. In connection with a Pritikin-certified Provider's activities in conducting the Pritikin-certified ICR Program, Providers will use the “Pritikin” name; as well as other trademarks, service rnarks, trade names, signs, logos, and other indicia of origin that we may periodically designate (together, these are our “Marks”) to identity itself as, being part of the network of health care facilities that Offers the Pritikin Program. The license to use the Marks does not extend to the Pritikin-certified Provider's overall medical and health care operations and facilities, but is limited to the portion of its operations that are devoted to conducting the Pritikin-certified ICR Program and to activities that we approve to promote the Provldor's participation in the Pritikin Program (together these operations will be referred to as the “Pritikin ICR Business”), The features described above are not necessarily all of the elements of the System. We may Change, improve, add to, delete from; and further develop the elements Of the System from time to time. We will provide oUr mandatory and suggested specifications and procedures for the Pritikin Program in a collection of confidential rhateriais (the “Manuals”). If you apply to become a Pritikin-certified Provider and we approve you, then we will both sign a license agreement, which is our Pritikin iCR Program Certification Agreement (the “Certification Agreement”) (our current form of Certification Agreement is included as Exhibit,A to this diseiosure document). You Will conduct your Pritikin ICR Business at only the facility (or facilities) that we determine acceptable and identify in the Certification Agreement (each facility will be a “Facility” and the space(s) at the Facility allotted for your Operations of the Pritikin ICR Program with your patients will together be the “ICR Space”). This disclosure document Pritikin Program FDD PK 150184.3; (April 30, 201,9) Page 3 Phtikin ^ 2019 FDD (8) describes the licenses we offer for Pritikip I.GR Businesses and the support services we provide to Pritikin-ceftified Providers. For each approved Facility, a Provider must have at least three “Named Professionals” (a Program Director, a Registered Dietician, and a, Medical Director) as well as an exercise physiologist or specialist (an “Exercise Physiologist”),, each of whom must meet our minimum standards for qualifications. Additionally, each of your Named Professionals must attend and complete to our satisfaction our training program. Additional information regarding the requirements regarding the. Director and Exercise Physiologist positions and requirements or recommendations as to their qualifications and certifications is included in Item 11 under “training and Personnel”. Addltibnally, you must provide us with the names of the individuals on your staff (of employees or independent contractors) who will perform the following functions: acting as: your “Mental Health Professional”; and acting as your “Culinary Chef for the patient cooking instructional classes that are part of our Pritikin ICR Program. We do not require that you hire personnel specifically for these functions, but rather that you inform us as to who will perform these functions.
Pritikin-certified ICR franchise: quick answers
- How much does a Pritikin-certified ICR franchise cost?
- $5,709 – $46,709 all-in to open, per Pritikin-certified ICR's franchise disclosure filings (data as of 2026-05).
- How many Pritikin-certified ICR units are there?
- 17 units at the end of 2017 (FDD Item 20-style unit history).
- How have Pritikin-certified ICR's units held up?
- 100% of units at risk between 2015 and 2017 did not close, per our metric recomputed from FDD Item 20-style unit history (methodology published on our verification page).