The Senior's Choice franchise: cost, fees & unit track record
Opening The Senior's Choice franchise takes $45,000 – $65,000 all-in, per its franchise disclosure filings (data as of 2026-05). The initial franchise fee is $29,000. To qualify, The Senior's Choice asks for $50,000 in liquid cash and a $100,000 net worth. Anything the filings do not state is marked "Not disclosed" below — never estimated.
The Senior's Choice franchise costs and fees
| Verification mark | Cost item | Low | High | Range |
|---|---|---|---|---|
| Initial franchise feeOne-time, paid to the franchisor at signing | $29,000 | $29,000 | $29,000 | |
| Initial investment (all-in)FDD Item 7-derived range: build-out, equipment, opening costs | $45,000 | $65,000 | $45,000 to $65,000 | |
| Net worth requiredFranchisor's stated qualification minimum | $100,000 | $100,000 | $100,000 | |
| Liquid cash requiredFranchisor's stated qualification minimum | $50,000 | $50,000 | $50,000 | |
| Cash to open (all-in range) | $45,000 | $65,000 | $45,000 to $65,000 |
| RoyaltyOngoing, % of sales | Not disclosed |
|---|---|
| Ad fundOngoing, % of sales | Not disclosed |
| Initial termLength of the first franchise agreement | 5 years |
See the full The Senior's Choice cost breakdown — what's in that number and what isn't
How The Senior's Choice's cost compares
A dollar figure means more with a yardstick. Here is where The Senior's Choice's disclosed cost sits against the Health & Fitness category:
- Minimum startup cost of $45,000 — about 76% below the Health & Fitness median of $184,861.
- Initial franchise fee of $29,000 — about 41% below the Health & Fitness median of $49,000.
Category medians are computed from the Health & Fitness brands in our data that disclosed each figure — a benchmark for scale, not a quality judgment. See all Health & Fitness franchises
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How The Senior's Choice's units have held up
Openings and closures from FDD Item 20-style unit history, 2012–2014: began the window at 153 units; 59 units opened, 72 closed, ending at 139 units.
What about earnings?
We don't publish per-brand earnings figures — for The Senior's Choice or anyone else. The only primary source is Item 19 of the brand's own franchise disclosure document (FDD), and no law requires a franchisor to publish one, so the "average owner income" numbers circulating elsewhere are usually unsourced or survivorship-biased. Ask The Senior's Choice for its current FDD and read Item 19 yourself — and if there is no Item 19, that silence is information too.
What this data can't tell you
Everything on this page comes from disclosure filings — fees, ranges, and unit counts. Four questions that matter just as much are not in any filing we can source, so we say so instead of guessing:
- The hours and the labor
- No dataset field says whether The Senior's Choice is a manage-from-a-laptop business or a 60-hour week in disguise. Item 15 of the FDD states whether you're obligated to run the business personally, and Item 11 lists what the franchisor actually does for you — then ask current owners what their week looks like (validation calls), not the sales team.
- How hands-on the ownership really is
- "Semi-absentee" is a pitch, not a filing field. Treat any hands-off claim as unverified until it's consistent with Item 15 and with what multiple current franchisees tell you — what absentee ownership actually means.
- Your territory — whether it's protected, and whether it's open
- Two territory questions sit outside our data. Whether The Senior's Choice grants a protected or exclusive area is set in Item 12 of the FDD and varies brand to brand — some grant none, and the carve-outs (online sales, national accounts) matter as much as the map. And filing data can't say what's open in your market this month; only The Senior's Choice can confirm current availability. Ask both before you inquire, and get the answer in writing.
- What owners earn
- Covered honestly above: our dataset has no earnings fields, the only primary source is the brand's own Item 19, and here is how to read that evidence.
About The Senior's Choice franchise
The Senior's Choice is a health & fitness franchisor with 139 units at the end of 2014 (FDD Item 20-style unit history). Between 2012 and 2014, it began the window at 153 units; its filings record 59 unit openings and 72 closures, ending at 139 units. Its parent company is The Senior's Choice, Inc..
Disclosure filings report 3 franchise-related lawsuits. Review Item 3 of the FDD. (as of 2026-05)
The Senior's Choice franchise: quick answers
- How much does The Senior's Choice franchise cost?
- $45,000 – $65,000 all-in to open, per The Senior's Choice's franchise disclosure filings (data as of 2026-05).
- How many The Senior's Choice units are there?
- 139 units at the end of 2014 (FDD Item 20-style unit history).
- How have The Senior's Choice's units held up?
- 66% of units at risk between 2012 and 2014 did not close, per our metric recomputed from FDD Item 20-style unit history (methodology published on our verification page).